Some of the best innovation is` taking place in unexpected places and often outside London. Here's a map of some of them.
by Dan Slee
So, I got to thinking of the digital things that had knocked my socks off.
Those campaigns, Twitter accounts or social media things that had really impressed me.
The ones that I go back to over and over and tell people about because they're so good.
Like a tour of Britain in my head I went from Devon to Birmingham to Stirling to Orkney.
So I built a quick Google map. Go on. Have an explore.
From Northumberland to Norfolk good things have taken shape.
Back in 2008 when I started to work more in digital communications in local government rich examples were few and far between and eagerly shared.
That trickle is now a stream.
I'm constantly impressed at the good work that's being done all over the country.
I got to thinking about how I'm not looking to London for inspiration. I'm looking to Caerphilly, Monmouth, Morpeth and Cornwall.
That's not to say good work isn't being done in London. Some of the work in central government is of a truly global standard. The Government Digital Service, the Government Communications Network springs to mind and there's some cracking examples of work via Steph Gray's Digital Engagement Guide too. Foreign Office blogging, for example.
View Comms2point0 map of good stuff across Britain (permanent beta) in a larger map
I'm probably not even aware of much of the good work in the capital and would love to hear more examples.
But what I'm struck by is that those people who are doing similar jobs to me are not looking to the London for inspiration.
When a North Yorkshire beat officer's use of Twitter is helping revolutionise how police use it, why on earth would you?
Yes, I've probably missed lots of case studies off. I'd love to see examples of social media use that have impressed you too...
Dan Slee is co-creator of Comms2point0. He also blogs here.
You can sign-up for our weekly email round-up. You can do that here.