So, at the end of a magnificant year take a quick look at some of the comms2point0 posts you may have missed. Here's 12 you may have missed.
by Dan Slee
A New Year is almost upon us and time to crack open a bottle, celebrate, look back and look to the future. All at the same time.
In comms terms the year has been a turbulent year of change as many teams have been buffeted with cuts and the need to do more and different things.
It was the year when beyond all question it moved from not 'if' we do social media but 'how'.
We've tried in our small way to be a platform for good practice. We've also helped stage an event or two.
What will 2013 bring? Excitement. Innovation. Some challenges. The one thing is certain that it'll be a time to learn new skills.
There's been a few corkers posted over the past 12-months. Here are 12:
Tips on surviving uncertain times are timeless. Carol Grant gave a few examples of what to do that proved popular. You can read it here.
Social media and the council mag. New channels can work alongside an existing approach as Ross Wigham shows: You can read it here.
Job hunting isn’t just about writing a CV. It’s about what you can do with your online presence too, says Sarah Williams: You can read it here.
Meetings, meetings, meetings. Some are good. Most aren’t all that. Phil Jewitt writes about a new hardline approach to get him to a meeting. You can read it here.
Social media has transformed communications in unexpected way. Sam Thomas shows how it has changed fire comms. You can read it here.
A local government officer was dismissed for something he tweeted from his own account. Emily Turner writes well about the challenges of the personal and the private. You can read it here.
A modest plan to get rid of press offices. A cracking challenging post by Ben Proctor on the need to re-think what a traditional press office now does: You can read it here.
It's not about big numbers, it's the right numbers. Dan Harris of Moo! lost his life outside the Olympic park which greatly saddened people who had ever come intio contact with him. He wrote about Facebook in this post. It remains good advice. You can read it here.
London 2012 was amazing. Gillian Hudson was lucky. She got to work on the UK Government digital profiles to help the event go smoothly. Something of the warmth of the event rubbed off into the content they posted. You can read it here.
Ever wondered how European PR was faring? Darren Caveney’s trip to Brussels for a European comms event netted a popular post. You can read it here.
Google Plus is a tough platform to crack and not everyone has got it right. The UK Government’s Foreign and Commonwealth Office has blazed a trail with a profile that has more than 100,000 people following it. Shane Dillon has written about their approach. You can read it here.
Helen Reynolds wrote brilliantly about how opening social media access to staff across the council didn’t end in tears. She wrote it in February and it surged ton become one of the most popular posts of the month in December. You can read it here.