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Let's assume, just for a minute, that the accepted norm is that all organisations have Twitter feeds, Facebook pages and a website or two. How does that area of work stack up against the daily churn of media enquiries, press releases and marketing & communications plans?
And how do we manage the growth in demand for all of this work against a backdrop – for many - of cuts and reduced resources?
if you're looking to create a simple straightforward comms plan, then you might find this comms planning pack a useful starting point.
using a mind mapping technique, this pack walks you through the key planning stages.
the end result being a great outline comms plan guaranteed to get your project off on the right foot.
If i had a pound for every time i’ve heard that line.
Well written, well executed comms plans are an essential part of the business toolkit.
They aren't magical documents which can, purely by their existence, guarantee business success.
Whether you need to communicate good news or bad, ensuring the business is telling a consistent and well thought out story can make the difference between success and failure.
