The job of the communicator has never been more difficult than it is right now. Working in a tight-knit team makes more difference than ever. But not everyone does as this post explores...
by Marcus Grodentz
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The job of the communicator has never been more difficult than it is right now. Working in a tight-knit team makes more difference than ever. But not everyone does as this post explores...
by Marcus Grodentz
Read moreMost organisations now have multiple social media accounts. It’s become the norm. But is there an argument for one account to rule them all? The manager of one UnAward-winning team argues the case.
by Alexander Mills
Read moreThe intranet. It’s been the unloved comms child for as long as I can remember. One local council has made a bold move. Could it be the answer to your intranet woes?
by Paula Miles
Read moreWhen was the last time you went offline for a decent slab of time? Work makes this difficult for some in our tech-filled lives. But do we owe it to ourselves to be stricter over our use of tech?
by Darren Caveney
Read moreA third of UK adults admit to having taken a digital detox in the past 12 months. But how about adding radio and TV to the switch-off too. Beneficial? A good idea? Read on…
by Mike James
Read moreDo your stakeholders really understand what your Internal Communications function actually does? If you were to ask, how would they describe your role?
by Kim Sklinar Green
Read moreSo AVE’s are officially being placed on the banned list. But there’s a bunch of other metrics we need to be a little wary of too…
by Darren Caveney
Read moreThere was a recent fun Twitter exchange over the Rocky films between three comms bods. It sparked the inevitable 'How can we link comms learning to the Rocky films' post.
by Ross Wigham, Alan Ferguson and Darren Caveney
Read moreIf you haven’t bought online advertising yet in your role it’s probably a matter of time before you do. There are things to take advantage of, and things to look out for. This new post should help you stay safe.
by John-Paul Danon
Read moreSocial media was once the playground of marketing and comms teams, where memes were shared, adverts were created and emojis were in abundance - but not anymore. Facebook, and particularly Twitter, have emerged to be important channels for delivering powerful customer experiences.
by Stuart Banbery
Read moreIf you had to choose just one channel to deliver your internal comms which one would you pick? Tough isn’t it? One leading internal comms expert chooses his favourite and tells us why. Read on…
by Chris Elias
Read morePublic relations: Can you define exactly what it is and isn’t? One experienced PR practitioner lifts the lid and explains why it’s still important in the comms mix.
by Marcus Chrysostomou
Read moreSocial media. It’s the biggest time-suck there is. So it’s important to make sure that the time invested delivers benefits, outputs and outcomes. How do you know if your organisation is getting the most from it? Well you review your work. In detail.
by Darren Caveney
Read morehow to survive an election count: a handy guide for comms professionals
You may have spotted that we’ve had an election or two of late in the UK. And there’s more to come, of course. Communicating the results is one of the most important things a local government comms pro will do. It can be a nervy old time so here’s a useful guide to help you.
by Anna Caig
Read moreAs resources are cut and demands increase are we losing something with our public sector customer services?
by Kate Bentham
Read morePart of the NHS is using video to reduce the number of avoidable appointments with GPs. Receptionists point people to their YouTube channel for many routine issues that don't really need an appointment. Everyone wins. The patient and the GP.
by Simon Rigg
Read moreThere are many ways to spend a comms and marketing budget. Programmatic advertising channels are increasingly the way to precisely target audiences but it’s had some negative press of late. Are there risks associated with it? Maybe not nearly as many as you might think…
This post contains the personal views of John-Paul Danon*
by John-Paul Danon
Read moreAs the squeeze on public sector budgets increases communications teams can expect an even greater demand for income generation. What are the opportunities and how can they be realised?
by Glen Ocsko
Read moreHow often is your team asked to create new social media accounts? And how often do you say no?
by Lauren Kelly
Read moreOne of the great things about #commscampnorth will be the debates and discussion. Nudge theory has been on people's radar for a while. But what actually is it? Touch Design start the debate.
by Jonathan Cross
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