Powered-Up Podcasts
Industry research* in August 2019 showed that more than seven million UK adults – that’s about one-in-eight of us – listen to at least one podcast each week.
And the number is growing. Podcast listenership has shot up 58% in the last two years alone.
So, do you need to get in on the act? Would a podcast be the right thing for your audience, either externally or internally to engage your staff?
And how and where could your own podcast fit into your comms strategy?
Powered-up Podcasts is a day-long workshop covering the basics of podcasting so you can decide if it’s right for you, your audience and your organisation. Even if you’ve already started podcasting, come and pick up some the tips from the people behind the Talking Comms Pod.
The workshop will cover practical advice and tips on:
The rise of the podcast
Podcasts and strategy
Audio and how we process information
Writing for the ear
Presentation and format styles
What kit do you need?
Recording, editing and hosting your podcast
How to promote and evaluate your podcast
Practical exercises to get you up and running
Your trainers
Award-winning communicator Adrian Stirrup, creator and producer of the popular Talking Comms Pod, who was breakfast show editor at Global Radio before developing a passion for podcasts.
Creator of comms2point0 and owner of specialist consultancy, Creative Communicators Ltd, Darren Caveney who has delivered training and consultancy for well over 100 organisations.
Who is this aimed at?
Communications, PR and marketing people at all levels and across the public, third, charity, higher education and private sector. If you feel a podcast would power-up your communications strategy then this is for you.
Want to be there?
Powered-up podcasts takes place on 18 February at the lovely Studio in Birmingham, just a three minute walk from New Street train station.
Lashings of tasty food and drink will be served up all day at this workshop which will run from 10am – 3.30pm.
How much is it?
We’ve kept the costs down to make it as accessible as possible – places are £295 + vat.
Places are strictly limited so if you want to be there please book your place below.
Like us to run this for your team in-house?
If you would prefer us to come and run a tailored workshop for your in-house team please shout us at darrencaveney@gmail.com
*source – Ofcom’s Media Nations 2019 report
image via Florida Memory
