When public trust is fragile and digital communication risks becoming noise, public sector communicators are searching for tools that cut through and connect. While much of the attention is rightly on digital transformation, sometimes it’s the tried-and-tested methods that prove to be the most powerful.

Enter: the humble leaflet.

by Graeme Davidson

This Sunday marks the 10th anniversary of setting up my consultancy business, Creative Communicators Ltd. So, it seemed like a good opportunity to reflect and share some nuggets which may be helpful to someone out there.

by Darren Caveney

Obesity is a pressing issue in the UK, and weight management medications are seen as a crucial step to reducing its impact on individuals and wider society. However, sensationalised media coverage often distorts the public’s understanding of health solutions, including weight management jabs, leading to an decreased uptake of potentially beneficial health interventions.

This blog post explores how we as communications professionals can ensure we’re providing accurate, reliable communications amid the spread of misinformation.

by Michael Mbabunu

Do you remember Stars in their Eyes – the TV programme where you step towards the curtains as Darren, a plumber from Aberdare, and emerge the other side as Elvis?   

by Emma Northcote