Do your stakeholders really understand what your Internal Communications function actually does? If you were to ask, how would they describe your role?
by Kim Sklinar Green
Read moreYour Custom Text Here
Do your stakeholders really understand what your Internal Communications function actually does? If you were to ask, how would they describe your role?
by Kim Sklinar Green
Read moreSo AVE’s are officially being placed on the banned list. But there’s a bunch of other metrics we need to be a little wary of too…
by Darren Caveney
Read moreThere was a recent fun Twitter exchange over the Rocky films between three comms bods. It sparked the inevitable 'How can we link comms learning to the Rocky films' post.
by Ross Wigham, Alan Ferguson and Darren Caveney
Read moreIf you haven’t bought online advertising yet in your role it’s probably a matter of time before you do. There are things to take advantage of, and things to look out for. This new post should help you stay safe.
by John-Paul Danon
Read moreSocial media was once the playground of marketing and comms teams, where memes were shared, adverts were created and emojis were in abundance - but not anymore. Facebook, and particularly Twitter, have emerged to be important channels for delivering powerful customer experiences.
by Stuart Banbery
Read moreIf you had to choose just one channel to deliver your internal comms which one would you pick? Tough isn’t it? One leading internal comms expert chooses his favourite and tells us why. Read on…
by Chris Elias
Read morePublic relations: Can you define exactly what it is and isn’t? One experienced PR practitioner lifts the lid and explains why it’s still important in the comms mix.
by Marcus Chrysostomou
Read moreSocial media. It’s the biggest time-suck there is. So it’s important to make sure that the time invested delivers benefits, outputs and outcomes. How do you know if your organisation is getting the most from it? Well you review your work. In detail.
by Darren Caveney
Read morehow to survive an election count: a handy guide for comms professionals
You may have spotted that we’ve had an election or two of late in the UK. And there’s more to come, of course. Communicating the results is one of the most important things a local government comms pro will do. It can be a nervy old time so here’s a useful guide to help you.
by Anna Caig
Read moreAs resources are cut and demands increase are we losing something with our public sector customer services?
by Kate Bentham
Read morePart of the NHS is using video to reduce the number of avoidable appointments with GPs. Receptionists point people to their YouTube channel for many routine issues that don't really need an appointment. Everyone wins. The patient and the GP.
by Simon Rigg
Read moreThere are many ways to spend a comms and marketing budget. Programmatic advertising channels are increasingly the way to precisely target audiences but it’s had some negative press of late. Are there risks associated with it? Maybe not nearly as many as you might think…
This post contains the personal views of John-Paul Danon*
by John-Paul Danon
Read moreAs the squeeze on public sector budgets increases communications teams can expect an even greater demand for income generation. What are the opportunities and how can they be realised?
by Glen Ocsko
Read moreHow often is your team asked to create new social media accounts? And how often do you say no?
by Lauren Kelly
Read moreOne of the great things about #commscampnorth will be the debates and discussion. Nudge theory has been on people's radar for a while. But what actually is it? Touch Design start the debate.
by Jonathan Cross
Read moreWe all know of the importance of measurement and evaluation but in this time and resource-poor era are you focusing too much on the easily countable at the expense of the true picture? Panel writer Sarah Lay looks at the danger of McNamara’s fallacy in the evaluation of communications.
by PANEL WRITER Sarah Lay
Read moreboom. great big income targets and how to deliver them
Income targets. They can be the scourge of many a comms team. How do you deliver yours? Are there lessons to learn? An all-new event will lift the lid on the latest thinking and opportunities for comms teams.
by Darren Caveney
Read moreComms is getting busier. Much busier. Pretty much any comms person you care to ask will confirm this. There are several ways of managing this increasing demand. But here’s a really novel way…
By Mike James
Read moreCommunications. It’s fast-changing, that’s for sure. But it is useful to future gaze a little and think strategically about how our teams will look in the future so that we can prepare for it.
By Shirah Bamber
Read moreEffectively embedding social media into customer services is the biggest challenge facing local government communicators’ use of these important digital platforms. A new industry report shines a light on the issue, and helps us to understand both the growth in demand for customer services on social media, and the best solutions for councils to adopt.
by Darren Caveney
Read more