It’s back - the best free learning event in the comms calendar - the UnAwards Winners Masterclass.
by Darren Caveney
The UnAwards 2024 generated a staggering 593 entries and the quality of the work submitted was higher than ever.
Attending the Masterclass each year is a unique opportunity to hear, first hand, the experiences, tips and lessons which lie behind the winners’ work.
The event is a 140 capacity SELLS OUT PLEASE EMAIL ME IF YOU WANT TO JOIN THE WAITING LIST
Here’s your guide to the big day on 30April…
Pre event meal - 7.30pm at Indian Streatery, Bennetts Hill B2 5QP on Tuesday 29 April. Places are limited - you can sign up HERE.
The Masterclass will take place on Wednesday 30 April 2025 at The UnAwards’ spiritual home, The Everman Cinema, in Birmingham’s Mailbox, just a 7-8 minute walk from New Street train station.
AGENDA - UNAWARDS WINNERS MASTERCLASS 2025
9.30 Registration, tea, coffee and pastries
10 Welcome to the day – Darren Caveney, owner of comms2point0 and UnAwards organiser
10.10 Best social media account – Farid Norat and Niamh Oakes, Manchester City Council
10.30 Best ethical comms behaviour/diversity – Shalina Hussain and Filuck Miah, Tower Hamlets Council
10.50 Best collaboration – Linda McLean, Police Scotland
11.10 Break
11.20 Best use of video – Claire Boden and Joey Moxley, West Midlands Combined Authority
11.40 Best use of email – Richard Neale, Surrey County Council
12.00 Morning winners panel Q&A
12.10 Partner Panel Q&A: Your chance to learn more about the latest in comms, design, social media, data, online campaigns, behaviour change and effective engagement – Orlo, CAN Digital, Local Government Association, e-shot, Alive with Ideas, Grey Fox Communications and Marketing, Behaviour Change Network, Letterbox and Seashell Communications
12.35 Lunch
1.20 Staffordshire Special: Best crisis comms, Best creative comms and Best behaviour change – Danielle Taylor, Gemma Styles and Lara-Jade Horsley, Staffordshire County Council
1.50 Best use of research and evaluation – Laurel Smithson, Hertfordshire County Council
2.10 Best small team – Jack Grasby, Nottinghamshire Fire and Rescue Service
2.30 Coffee break
2.50 Best guest post (and creative writing advice) – Jude Tipper, NHS England
3. 10 Derbyshire Special: Best comms team – Donna Jordan, Derbyshire Constabulary
3.40 Afternoon winners panel Q&A
3.55 Reflections and wrap up
4pm Finish, with drinks and chat in the Everyman diner afterwards for those who fancy staying on.
Huge thanks…
to the official UnAwards Winners Masterclass partners and sponsors for making this event possible 🖤
Darren Caveney is creator and owner of comms2point0 and creative communicators ltd and organiser of the UnAwards.
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Image by Alive with Ideas
