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convincing your critics - strategic communications and the value of senior buy-in

September 3, 2019 Darren Caveney
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Strategy, strategy, strategy. We talk about this a lot in the industry so how do we do it, how do we get buy-in and how do we truly embed one? Here’s a new case study to give the inside track on how.

by Lucy Denton

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning Tags convincing your critics - strategic communications and the value of senior buy-in, how to create a communications strategy, how to write a communications strategy, communications and pr case study, Lucy Denton, Office of the Public Guardian communications strategy

the (comms) strategy is delivery

September 11, 2018 Darren Caveney
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How many communications strategies have you written in your time? How many of them worked and how many disappeared through the cracks due to competing and reactive work demand? This new guest post gives valuable insight into how one government department tackled a new strategy and the benefits of a new approach…

by Lucy Denton

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning, training + development Tags the (comms) strategy is delivery, how to create a communications strategy, GDS communications strategy, comms2point0 best practice communications and pr resource
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