Everyone has seen MacMillan. They've got good branding. They do good things. They're effective and they make a difference. But what's the reality of working in their comms team?
by Katy Davies
Working in a small yet productive regional communications team at Macmillan Cancer Support really demands a broad scope of skills and expertise to cover the range of communications activities we undertake.
There’s five of us, each bringing something different to the table. International development, broadcast journalism, stakeholder management, agency and digital pretty much sums it up.
Together, we work across London, Anglia and the South East to deliver communications plans across fundraising, services and increasingly, local campaigning. We are part of the England External Affairs team and work with two other regional teams to manage our reputation and brand at local level.