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Every so often a story surprises with how it takes off, goes viral or creates a spike in web traffic. Sometimes there is a good reason – it’s a great tale, a good human interest story or carries an amazing image. But a perfect storm is something else altogether.
by Mark Allen
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Libraries, aren't they filled with people in buns shushing other people? No. Not in Halton in the north west. They're using technology as a way of connecting with their audience and authors.
by Mark Allen
#Haltonreads takes Halton's Libraries in 'One Direction' - forwards!
Halton Borough Council's libraries have been at the forefront of social media for some time, seeing the new methods sitting comfortable alongside the more traditional ones in attracting new readers and interacting with existing ones.
The service was early to use Facebook/Twitter as a way of engaging with its users, especially as more and more people use libraries for their IT facilities as well as to read conventional books.
