Ofcom, and they should know, tell us that 70 per cent of the UK adult population have smartphones and more than half watch short-form videos. As comms people spot the need to create short videos there are still things they need to remember argues one experienced comms person.Read More
One of the best things about having the comms2point0 web site is the opportunity to showcase and share other people's rich learning. Learning from one another is at the heart of our ethos. This post ticks all of those boxes.
Darren Caveney’s recent blog post about his experiences as a Head of Communications over the last 10 years got a huge and admiring response from his friends and colleagues across the public sector comms industry.
At the same time I was asked to do a second year as a mentor for one of local government’s aspiring communications talents on the LGcommunications’ Future Leaders programme.
Both Darren and LGcommunications got me thinking about my experiences as a leader of communications teams and what, if anything, I really had to pass on to a leader of the future (the very near future if the track record of LGcommunications of spotting stars is anything to go by. Step forward Emma Rodgers and Natalie Corney, as just two recent examples).
The results are in: here are my top 10 honest lessons from 11 years as a Head of Communications...