up for the cup - december's top posts

December was a busy month on comms2point0. Therre were presents to open. There was cake to eat. There was a clutch of posts led by one about a rave outfit and how they did pr that captured the imagination.

by Dan Slee

Okay, I'm a bit biased but I rather like the idea - coming from Stafford - of a Stafford rave group assualting the charts 20 years on.

Altern8 on Birmingham's Network Records launched a campaign to be number one after a fan's Facebook page suggested the idea.

Run entirely on a shoestring and powered by social media Mark Archer turned things on their head by making 33 in the charts with 'Activ8'.

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12 inspiring links from 2013

2013 has been an amazing year there has been some amazing writing powering it. Here are 12 inspiring links from one communications person.

by Dan Slee

For a good long while now I've strongly felt that if you stop learning you stop growing and with the pace of change learning has never been more important.

The ideas that fire me are not from one organisation or institution. They come like refreshing drinks from the firehose of the internet that shares and spreads ideas. 

Every working day myself, my colleague Darren Caveney or from time-to-time a guest editor will trawl the social networks looking for content that will help make sense of this fascinating landscape we find ourselves in.

Now the year is coming to an end I racked my brains for some links that really stopped me in my tracks. There was plenty and this is just a snapshot. 

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up for the cup: april's top posts

You could cut the atmosphere with a knife. Our specialist team of engravers are about to get to work. It's that time again when we announce last month's top post...

by Darren Caveney

Well April has seen a record number of visitors to our little old site. We thanks each and every one of you. And an even bigger thank you goes to last month's contributers - there genuinely were some absolutely brilliant posts and case studies, which meant competition to win the coveted £1 plastic cup was tougher than ever.

So, here goes.

In at number five...

I always feel very slightly fraud-ish when one of ours appears in the list. After all, we could completely cheat and award ourselves all sorts. But fifth was Head of Comms JD2.0 by me.

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challenges in 2013 from a pr consultancy perspective

It's a tough time to be in public relations. The landscape which has changed forever is just as tricky for agencies. Here is what one senior figure has to say:

by Mark Whitehouse

Every PR agency will tell you they’re different.

We measure success for clients differently, boast a unique team of people, are the most creative, can implement a media campaign like no other, turn water into wine and back again.

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