It’s easy to veer away from discussing topics online which you know to be contentious. But tackling them head on can deliver results and improved engagement.
by Mark Pritchard
Read more#futurecomms – building local public services for the future through modern communications
While chat bots and artificial intelligence may steal the headlines, the real future of local government communications lies in working strategically, using insight and data and having the support of politicians and senior officers to build trust, engage communities and deliver impact. David Holdstock, director of communications at the Local Government Association, explains how the LGA, LGCommunications, Solace and the PRCA have developed a new resource to help support councils approach communications more strategically.
by David Holdstock
Read morehow a sausage dog with wings helped increase voter turnout for a pilot scheme
Sometimes it takes a cute dog to attract attention and lead a call to action.
by Katie McKee
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