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St John Ambulance has made it through to the shortlist of Marketing Week's best brand category. Wonderful. But forget Boaty McBoatface. Wouldn't it be tremendous if they won? Here one of their comms team explains what it would mean to them.
by Emma Shepherd
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Here's a competition you may want to get involved with if you fancy a trip to New York. Fancy giving a behind-the-scenes glimpse?
by Sarah Kemp
“How many are we on now?” I hear from across the way. This is a question I’m fast becoming used to hearing. You see, excitement is high as we have just launched our very first social engagement campaign where we are offering a grand prize of a three night trip to New York and we’re keeping our beady eyes on the number of registrations received since the launch. And we’re not doing too badly. Within a few days we have broken the 100 mark and the number keeps rising.
As an international media intelligence company, we are constantly connecting PR and Marketing professionals with the people they need across social and mainstream media. We wanted to create a fun and exciting campaign, which will allow contestants to show themselves as thought leaders within the industry, whilst showing everyone a bit of behind the scenes action along the way.
