A project to look at social capital has been started by the CIPR. One comms person used an experiment with coffee cups for some non-disposable thinking.
by Andy Green
Read moresocial customer services – take part in the largest public sector survey of 2018
Have you cracked who deals with customer services enquiries on social media in your organisation? Do you know the topics which drive most engagement with your audiences? No? You’re not alone. Take part in the largest ever UK public sector survey on these issues and get hold of a forthcoming new white paper packed with insight and learning.
by Darren Caveney
Read moreI discovered rightrelevance.com - and bagged a double page magazine feature
Understanding and engaging with influencers is a really effective tactic in a smart comms plan or campaign these days. But where do you begin? This new post highlights a helpful, simple and free tool for you to try.
by Gillian Neild
Read moreare you thinking what they’re thinking?
David Holdstock, Director of Communications at The Local Government Association shares the highlights from the LGA’s annual heads of communications survey.
by David Holdstock
Read morewhere content marketing and organisational vision collide
Content marketing. You’ve heard the phrase but how much do you know about it, and what’s expected for it - and your organisational vision - in 2018
by Simon Swan
Read morewhat we learned from judging the best social media categories at the unawards 2017
comms2point0.co.uk was created as a free online learning platform for comms, pr and marketing professionals across the sector. This new post is exactly what the site is here for – to gain valuable insights and learn lessons from others…
by Rachael Richardson-Bullock
Read morewhy it’s just so difficult when you’re not gen z
The thing with tech is just when you think you’ve mastered something it will likely change. So we’re all just trying to keep pace, really. Unless you’re Generation Z.
by Rebecca Roberts
Read moreresearch: how much of your population does your council social media corporate account have?
Social media. Should there just be one corporate account? And how much of the population should you be reaching to be a success? One member of the Public Sector Headspace Facebook group decided to map the larger authorities to see who was reaching most people. It's a great piece of work.
by Tom Jennings
Read morewe made it onto google news – here’s how we did it…
The UnAward17-winning best guest post author is sharing more valuable insights, this time with a colleague sharing lessons on how to get the most from Google.
by Lauren Kelly
Read morearen’t we all comms people now?
It’s the industry challenge which never seems to completely go away. Everyone’s an expert in communications, right? Here’s how one leading communicator tackles the issue.
by Lucy D
Read morechoose your own #ourday – behind the scenes at @mydoncaster
Doncaster Council have raised the social media content bar in recent weeks with their brilliant storytelling and creative approach to discussing core services. This new post gives comms2point0.co.uk readers a sneak peek behind the scenes…
by Rob Jefferson
Read more11 hopes, fears and challenges for communicators in 2018
December is the perfect time to reflect on the year just gone – the good, the bad and the bits in between - and to begin planning in earnest for the year ahead.
by Darren Caveney
Read morethe joy of partnerships... and some tips to make them work
It takes two to tango. So, how do you get your dance steps right if you are working in partnership? One outgoing NHS head of communications has some hard-won lessons to pass on.
by Michael Carden
Read morecalling north east comms people, can you help hack to help a hospice?
What is a hack day? It's people getting together on a day and seeing what they can come up with to crack a problem. Kate Vogelsang would like fellow comms people, video, marketing, web and others to help a North East hospice.
by Kate Vogelsang
Read morevaluable lessons a comms person learned from a city of culture bid that missed out
And the winner is... after months of hard work your heart is in your mouth. You know this decision could change your life and thousands of others too. And the winner is... not you. One comms person was in that boat. But she is still smiling. A week on, this is what she learned.
by Emma Rodgers
Read morethe fabulous 'talking comms podcast' episode 2 is here
It’s easy to get stuck in a rut and do the same thing over, and over, and over again in our careers. But where’s the fun (or learning) in that? A new podcast aims to help us all steer away from comms ruts.
by Darren Caveney
Read moreis pr similar the world over?
it’s the most wonderful time of the year: reflections on the unawards17
The UnAwards17 ceremony was a chance to recognise excellence, celebrate success, connect with new faces and say hello to old friends.
by Darren Caveney
Read moresupercharged social media 2018 – exciting new workshops
Social media. It’s changed the way we engage with and listen to our customers, residents and patients. A new series of workshops are being launched to help you sharpen your plans and tactics for 2018.
by Darren Caveney
Read morehow a dumped speedboat thread went viral
Doncaster Council have been pulling up trees just recently. Creative, witty and using social media beautifully. A thread about a dumped speedboat was one of an array of good content. Here's the back story.
by Liam Smith
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