Some people really get the social web, what the web can do and what it can do for organisations. One of those is Euan Semple. His book 'Organisations Don't Tweet People Do' is one of the few social media books that take space on our bookshelf. We urge you to buy it. In this post he asks some key questions of local government.
by Euan Semple
The problem is in the title isn’t it? Being an authority in a time when authority is being called into question by so many people in so many ways isn’t easy.
Authority used to rely on information asymmetry. You were either in the know or you weren’t. You either had access to controlled information or you didn’t.