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the (comms) strategy is delivery

September 11, 2018 Darren Caveney
writing a communications strategy gds comms strategy.jpg

How many communications strategies have you written in your time? How many of them worked and how many disappeared through the cracks due to competing and reactive work demand? This new guest post gives valuable insight into how one government department tackled a new strategy and the benefits of a new approach…

by Lucy Denton

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning, training + development Tags the (comms) strategy is delivery, how to create a communications strategy, GDS communications strategy, comms2point0 best practice communications and pr resource

it’s party time…

September 9, 2018 Darren Caveney
party conference season.jpg

The arrival of autumn signals the start of the party conference season. What on earth will they talk about, it’s not like there is much going on right now. Whether you are directly involved, or watching from afar, they’ll be newsworthy for sure…

by Will Mapplebeck

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In campaigns + media, research + evaluation, resources + good stuff, strategy + planning, training + development Tags it’s party time…, The arrival of autumn signals the start of the party conference season. What on earth will they talk about, it’s not like there is much going on right now. Whether you are directly involved, or watching from afar, they’ll be newsworthy for sure…, communications advice for party conferences, comms2point0 best practice communications and pr

workplace by facebook - this much I know

September 5, 2018 Darren Caveney
Workplace by Facebook case study.jpg

There are many ways to create an environment where great internal comms thrives. Does social media offer fresh options? You’ll have heard about Workplace by Facebook but this new case study gives some interesting new insight…

by Lindsay Narey

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Tags workplace by facebook - this much I know, Workplace by Facebook case study, internal communications in uk housing, comms2point0 best practice communications and pr

launching the epic, the unique, the bestest - the one and only UnAwards

September 5, 2018 Darren Caveney
Launch UnAwards18 comms and pr awards.jpg

The 5th annual UnAwards launch TODAY. They’re the most accessible industry awards around. Now it’s not a time to quietly sit back and hope your boss recognises and appreciates your efforts. So try and get yourself shortlisted for an UnAward to really put your work on the organisational map.

by Darren Caveney

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning, training + development Tags the UnAwards, the UnAwards18, #UnAwards18, communications pr marketing and digital best awards, launching the epic, the unique, the bestest - the one and only UnAwards

university clearing – if you’ve nothing nice to say, avoid trash talking on social

September 1, 2018 Darren Caveney
university clearing – if you’ve nothing nice to say, avoid trash talking on social.jpg

You’ll have seen many a spat on social media over the years. But surely a university should be above inciting an online scuffle?

by Rebecca Roberts

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In campaigns + media, digital + social, resources + good stuff, strategy + planning Tags university clearing – if you’ve nothing nice to say, avoid trash talking on social, social media spats and online arguments

should I leave my job? #askingforafriend

August 19, 2018 Darren Caveney
should i leave my job communications and pr advice.jpg

Switching jobs. We’ve all done it. We’ve all thought about it. And you may be thinking about it right now? One regular to the comms2point0 site is so decided to ask a group of peers for advice and support.

by an anonymous guest blogger

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In campaigns + media, resources + good stuff, strategy + planning, training + development Tags should I leave my job? #askingforafriend, Switching jobs. We’ve all done it. We’ve all thought about it. And you may be thinking about it right now? One regular to the comms2point0 site is so decided to ask a group of peers for advice and support, communications and pr job advice

learning from the ‘hospital’ experience

August 19, 2018 Darren Caveney
the hospital BBC tv show communications and pr case study.jpg

For a communications team the thought of letting a TV crew behind the scenes could be daunting. How would you manage it and what would be the benefits? This guest post shares some fascinating insight on just that.

by Laura Skaithe-Knight

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In campaigns + media, resources + good stuff, strategy + planning, training + development Tags For a communications team the thought of letting a TV crew behind the scenes could be daunting. How would you manage it and what would be the benefits? This guest post shares some fascinating insight on just that, learning from the ‘hospital’ experience, The Hospital BBC TV show, comms2point0 communications and pr case studies

how often do you make the media feel special?

August 18, 2018 Darren Caveney
making the media feel special.jpg

We know how important it is for our communications activities to be insight-led. But how about undertaking research of our own to understand where we can perform better?

by Holly Bremner

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning Tags We know how important it is for our communications activities to be insight-led. But how about undertaking research of our own to understand where we can perform better? by Holly Bremner, how often do you make the media feel special?, how to get the most from the media.tips for engaging with the media, comms2point0 best practice communications and pr

video and social content is re-shaping the comms job description

August 17, 2018 Darren Caveney
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One comms professional moved from broadcast to comms a decade ago and is surprised to find himself working as a producer again with the video and social content he is making.

by Jon King

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In strategy + planning Tags video

we should celebrate those who don't shout about it

August 17, 2018 Darren Caveney
2900854785_c6262e53c7_o.jpg

Shouldn't we celebrate with an award those who do great things but don't shout about it? One comms person thinks so. 

by Clare Parker

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In resources + good stuff Tags celebrate success

what we need is a video – and 15 other things comms teams hear every week

August 9, 2018 Darren Caveney
what we need is a video and other frustrations for communicators.jpg

This one is the gift which keeps on giving. The never ending stream of requests – and 'advice' – which flows into most comms teams…

by Darren Caveney

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning, training + development Tags what we need is a video – and 15 other things comms teams hear every week.communications and pr frustrations, advice for communicators, This one is the gift which keeps on giving. The never ending stream of requests – and 'advice' – which flows into most comms teams… by Darren Caveney, comms2point0

a level playing field – why introducing a service level agreement is a must

August 6, 2018 Darren Caveney
sla communications service level agreements.jpg

Demand and expectations increase, resources and time decrease. It’s a graph of doom and one we need to take charge of. Here’s a case study on how a service level agreement is the way to go.

by Ruth Fry

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In research + evaluation, resources + good stuff, strategy + planning Tags a level playing field – why introducing a service level agreement is a must, Demand and expectations increase, resources and time decrease. It’s a graph of doom and one we need to take charge of. Here’s a case study on how a service level agreement is the way to go. by Ruth Fry, communications and pr team SLA, comms2point0 best practice communications and pr

challenging press coverage on foster case was difficult and time consuming - but worth it

August 3, 2018 Darren Caveney
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Turning around negative national newspaper coverage can be a near impossible ask - but it can be done, as this case study shows...

by Andreas Christophorou

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In campaigns + media, resources + good stuff, strategy + planning Tags challenging press coverage on foster case was difficult and time consuming - but worth it, local government communications and pr case study, tower hamlets communications team best practice, comms2point0 best practice public sector communications and pr

too aloof to be challenged?

July 28, 2018 Darren Caveney
too aloof reading university tweet about refugee places.jpg

The recent Reading University tweet which not challenged critics of the establishment offering scholarships to 14 refugees, but specifically told them what they could go do, won a lot of fans on Twitter. This post from a head of comms from the sector gives a wider view and perspective.

by Julie Odams

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In campaigns + media, digital + social, resources + good stuff Tags Reading University tweet challenging critics of their scholarship offer to 14 refugees, too aloof to be challenged?, Winning fans on Twitter, comms2point0 best case studies and insight in uk communications and pr

the return of the clip art police

July 26, 2018 Darren Caveney
return of the clip art police.jpg

A crowd-sourced approach to enforcing the rules of good comms.

by Ben Capper

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning, training + development Tags the return of the clip art police, A crowd-sourced approach to enforcing the rules of good comms, ben capper, communications horrors 2018, comms2point0 best practice communications and pr for the public sector

your ‘cut out and send’ letter for a boss who doesn’t get comms unplugged

July 26, 2018 Darren Caveney
your cut out and send letter for comms unplugged.jpg

Comms Unplugged was pretty much the best work-related thing I did last year. It’s back for 2018 – slightly bigger and even better. Don’t miss it – I promise you’ll love it. But you might have a doubtful boss to convince? Help is at hand…

by Darren Caveney

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Tags your ‘cut out and send’ letter for a boss who doesn’t get comms unplugged, comms unplugged, best communications and pr industry events in the uk, events in dorset, darren caveney

a panacea for nhs comms?

July 24, 2018 Darren Caveney
a panacea for nhs communications.jpg

Following the NHS’s 70th anniversary, it’s a good time to explore the role of communications and social media to promote behaviour change as the pressures continue to grow.

by Dil Shemare

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning Tags a panacea for nhs comms?, NHS communications and pr, socialsignin, socialmedia use in the NHS, comms2point0 best practice communications and pr

ten (11) reasons why you should come to academy

July 23, 2018 Darren Caveney
10 reasons to go to comms academy.jpg

Comms Academy has been a fixture in the public sector communications and PR calendar for over a decade. This year it takes place in the UK’s heart, Birmingham.

by Simon Jones

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In training + development, strategy + planning Tags Comms Academy 2018, Comms Academy has been a fixture in the public sector communications and PR calendar for over a decade. This year it takes place in the UK’s heart, Birmingham. by Simon Jones, LGcomms annual academy

10 years awake as a poacher turned gamekeeper

July 22, 2018 Darren Caveney
poacher turned gamekeeper in pr learning and reflections.jpg

Many have made the move from journalism to PR.  This post reflects on 10 years on the bright side…

by Daniel Cattanach

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In campaigns + media, research + evaluation, resources + good stuff, training + development Tags 10 years awake as a poacher turned gamekeeper, Many have made the move from journalism to PR. This post reflects on 10 years on the bright side…, moving into communications and pr as a career, comms2point0 communications and pr tips and best practice

we're nothing without you... thank you from an outsider to comms people

July 20, 2018 Darren Caveney
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One man who works in insight and who has left the public sector looks back and says 'thank you' to comms people he worked with.

by Adam Pearson 

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