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It has been a big year for the NHS. The organisation that gives a safety new of free at the point of delivery heath celebrated its 70th birthday and how people responded. This is a look at the big picture and how it took off in one corner of the UK.
by Claire Riley
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sports and communications have many parallels not least around the benefits of effective team work and leadership
by Amanda Nash
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We know that great communications campaigns can have a big impact and deliver lasting change. So how about changing a team’s operating model to one of campaign-based communications? This team did and here are the results and learning…
by Lucy Denton
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Not a fan of relative strangers using your first name in their emails and direct mail to you? No, me neither. Personalisation isn’t always a good thing in the world of marketing and communications…
by Holly Bremner
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We’ve all had bad days, week, even jobs. But falling out of love with our profession completely?
by an anonymous guest blogger
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Ok, they’ve not got a catchy acronym yet but after the mind-numbing circus that was GDPR, you really need to be aware of the apocalypse that could be coming your way…. Article 13 and Article 11.
by Rebecca Roberts
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Be in comms long enough and you see some wearily familiar trends emerge. Does this sound like your job?
by Louise Powney
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While chat bots and artificial intelligence may steal the headlines, the real future of local government communications lies in working strategically, using insight and data and having the support of politicians and senior officers to build trust, engage communities and deliver impact. David Holdstock, director of communications at the Local Government Association, explains how the LGA, LGCommunications, Solace and the PRCA have developed a new resource to help support councils approach communications more strategically.
by David Holdstock
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Changing behaviours can reduce the strain on our public services. Here are some great examples plus a new webinar you might like
by Emma Howard
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It’s official, we need a little more no-nonsense honesty in our lives. And we’ve just been served up a rather marvellous example to inspire us.
by Darren Caveney
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Getting plenty from LinkedIn? How much do you know about your account? Maybe it’s time to up your game…
by Alan Ferguson
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The Harlem Globetrotters, if you didn’t know, are an exhibition basketball team formed in the 1920s. They were a huge TV attraction as a kid growing up in the 70s. They are famous for being brilliant at basketball but also brilliant entertainers. And hence me describing the Digital Engagement Leeds speaker line-up as the ‘Harlem Globetrotters of communications’.
by Darren Caveney
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Sometimes it takes a cute dog to attract attention and lead a call to action.
by Katie McKee
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How are you feeling about social media these days? Cambridge Analytica, Fake news, dwindling organic reach? Here’s what some of your peers think right now…
by Darren Caveney
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Fancy attending a workshop to discuss how to respond to misinformation in a social, digital world? Read on…
by Eddie Coates-Madden
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There’s a free event happening on 19 June in Leeds for communicators working in local or central government, the NHS, housing, and blue light services. Register now to learn with 100 of your peers and reconnect with the 'what, why and how' of public sector communications’ missions. Here’s why you can’t afford to miss it...
by Emma Howard
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‘Prepare for the worst, hope for the best’ is a well-used maxim. But taking that comms preparation to the next level on social media is what one team did in a recent exercise. Here’s the inside track on what they learned…
by Simon Carr
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So 25 May has passed. The world hasn’t ended following GDPR going live. But what next?
by John-Paul Danon
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