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Technology has transformed every profession — and communications is no exception. Artificial intelligence can now draft copy, summarise reports, and analyse sentiment faster than any of us could ever hope to. It’s impressive, and it’s useful. But as we enter this new era, we must be clear about one thing: technology cannot replace the humanity of communications.
by Nick Price-Thompson
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My email inbox went into meltdown under the weight of UnAwards entries as last night’s midnight deadline loomed.
It was the busiest day in the 10-year history of the UnAwards.
by Darren Caveney
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We all know that trust is the bedrock of what we do in the public sector. Without it, messages don’t land, communities don’t engage, and the best-intentioned campaigns fall flat. And we’ve all heard the news that ‘trust is at an all time low’. But here’s the thing: how do we really know that? While we talk about trust a lot (and believe me, at Orlo we talk about trust a LOT), how often do we stop to measure it? To really understand what it looks like from inside our own organisations?
That’s exactly what we want to change. We know this is ambitious, and that’s why we need you.
by Helena Hornby
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Public sector comms isn’t just about pushing messages out, prettying up posters or sprinkling fairy dust on a report that no one understands.
by Dominic Ridley-Moy
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The Unawards 2025 entries are open, and the spotlight is yours.
It's that time again. Not just fireworks and festive plans…
It's Unawards season, where the boldest, brightest, most human communications (and communicators) get their well-earned moment in the spotlight.
by Alan Oram
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We’re doing something a bit special to celebrate the 10th anniversary of the UnAwards – and it’ll be music to your ears.
by Mark Gardner
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When it comes to AI, there are no shortages of hot takes on what it all means for society - for better and for worse.
by Alex Waddington
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Recently I have had two experiences that reminded me why we should be grateful for the NHS. One was moving. The other was painful and slightly scary.
by Russell Cartwright
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Winning an UnAward is a very special thing.
But how can you win one?
Find out exactly how by getting the inside track from past winners and current judges in this all-new webinar.
by Darren Caveney
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The 10th annual UnAwards launch TODAY. They're the most exciting and accessible industry awards around. Now is not a time to quietly sit back and hope your organisation recognises and appreciates your efforts. Instead try and get yourself shortlisted for an UnAward to really put your work on the organisational map on this, the very special 10th anniversary of the UnAwards.
by Darren Caveney
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After leaving a role in February 2025, I didn’t dream that it would take four months to land my next gig. As time ground on, I realised I wasn’t alone - there’s a sea of unused, untapped and unemployed skills out there with folks battling an increasingly difficult recruitment market. Is this the new job searching ‘normal’?
by Neil Hopkins
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There’s plenty of training and advice about being prepared for a crisis. And the biggest advice is to have a plan so that you know what to do. While you can’t be prepared for every eventuality, knowing you have a process for dealing with a crisis will put you in a better position when it happens.
by Andrew Broughton
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With resource, time and budgets shrinking, comms teams have to be super astute in how we plan if we are to make a difference to our residents.
by Lindsay Coulson
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It is your first week as a press officer. What could go wrong? Steve Watkins recalls his baptism of fire in a pre-gentrified East End in the early 1990s.
by Steve Watkins
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As professionals, we are skilled at writing plans and preparing strategies with SMART objectives in our work roles and everything else that goes with that. But here is what I am wondering: do we give time to developing a strategy for our own lives and careers?
by Ruby Bhattal
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When public trust is fragile and digital communication risks becoming noise, public sector communicators are searching for tools that cut through and connect. While much of the attention is rightly on digital transformation, sometimes it’s the tried-and-tested methods that prove to be the most powerful.
Enter: the humble leaflet.
by Graeme Davidson
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This Sunday marks the 10th anniversary of setting up my consultancy business, Creative Communicators Ltd. So, it seemed like a good opportunity to reflect and share some nuggets which may be helpful to someone out there.
by Darren Caveney
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Obesity is a pressing issue in the UK, and weight management medications are seen as a crucial step to reducing its impact on individuals and wider society. However, sensationalised media coverage often distorts the public’s understanding of health solutions, including weight management jabs, leading to an decreased uptake of potentially beneficial health interventions.
This blog post explores how we as communications professionals can ensure we’re providing accurate, reliable communications amid the spread of misinformation.
by Michael Mbabunu
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