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It’s March 16th and the clock at Wembley stands at 94 minutes. Newcastle United haven’t won a domestic trophy for more than 70 years and have just conceded a late goal in the latest in a long and forlorn series of doomed attempts.
by Ross Wigham
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Trending topics on social media used to be a big deal. They would grant bonus reach for our posts, and let us know what was popular, important, and leading the conversation each day. These were the days of hashtags being shown in the top right of TV programmes to help fans “join the conversation”.
by Ben Tysoe-Bailey
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Ever feel like it's easier to know what you don’t want than what you do? Turns out, that's not a flaw—it's a tool.
by Jude Tipper
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Taking research findings into the home - how to get consumers to take action when they have never heard of you
by Elin Price
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So many people have negative experiences of the job recruitment process. Here’s a new case study on how to build on those experiences and put in place interview and feedback standards which sets bar for many others to aim for.
by Jill Spurr
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Who and what inspires you? For me it mostly comes from loved ones and many of the people I am lucky enough to work with. But inspiration really can crop up in the most surprising places too.
by Darren Caveney
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Generalists vs. Specialists: You’ve seen and heard the debate before. But with 2018 likely to see comms teams facing greater demand and pressures than ever before, and some with shrinking resources, the debate is as relevant as ever. So I asked top communications leaders for their thoughts, experiences and preference on this ongoing issue.
collated by Darren Caveney
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