Obesity is a pressing issue in the UK, and weight management medications are seen as a crucial step to reducing its impact on individuals and wider society. However, sensationalised media coverage often distorts the public’s understanding of health solutions, including weight management jabs, leading to an decreased uptake of potentially beneficial health interventions.

This blog post explores how we as communications professionals can ensure we’re providing accurate, reliable communications amid the spread of misinformation.

by Michael Mbabunu