The algorithm is coming - how to approach a post-chronological Instagram. Some excellent tips from an eminent instagramer with 56,000 followers.
by Dave Musson
Read morestop it
Sometimes it’s actually quite useful to have a good old fashioned rant. Get it out, move on - it might just make you feel better about your lot. This new post is a rant at some of the less than perfect social media behaviours we’re seeing right now.
By Dave Musson
Read moreBe nice: what a free calendar can teach you about community management
What a 2016 desk calendar from Instagram teaches about community management. Nb. Cute animal alert.
by Dave Musson
One of the biggest social networks in the world sent me something nice in the post and I’m instantly falling over myself to praise them to the hills. Is my loyalty really that easily bought? No, actually, there’s a lot more to it. In fact, Instagram offers a fascinating insight into good community management.
Now we’re all into the swing of things again, I can get away with asking this question…how was your first day back at work after Christmas? Good? Hard? Some other four letter word? I hear you.
After toiling through that most Monday of Mondays, I came home to a wonderful surprise; a parcel sealed by tape covered with the Instagram logo! Inside was a 2016 desk calendar, made of up of cute photos of animals published by the Instagram community last year, along with a sweet little note from ‘your friends at Instagram’ – how awesome is that??
more popular than eastenders: a university graduation week
What was more popular than EastEnders? The University of Warwick’s graduation week on social media. It is a landmark week in the life of a student. It's a landmark week for a University too. Their acclaimed social media officer lifts the lid on how they did it.
by Dave Musson from University of Warwick
Working at a University, there are plenty of great things going on all year round, but arguably the best time to be on campus is during graduation week. There’s an almost magical buzz in the atmosphere, with happy graduates, proud parents and flying mortarboards in every direction you look.
But what about transposing that buzz from real life to online? Here’s how we did at the University of Warwick, armed with little more than a hashtag, some mobile phones and plenty of enthusiasm.
Instatips: 10 tips to make you better at Instagram pt 2
Ace photographer Dave Musson looked at how to get more out of Instagram in a popular post. This time he shifts his focus to helping you make the most of the photo-sharing network as an organisation.
by Dave Musson
So, your organisation wants in on Instagram?
I’m not surprised it’s a great community to tap into and you actually still get pretty good engagement rates – at the University of Warwick our Instagram followers are by far the most likely of our social media crowds to do something with our content.
instatips: 10 tips to make you better at Instagram - part 1
When he’s not leading on social media at the University of Warwick, Dave Musson is a photographer and an avid and active Instagramer, with over 60,000 followers. As Instagram is becoming an increasingly important tool in the 21st century comms pro’s arsenal, we asked Dave to share a few Instatips – here’s part one, which focuses on self-improvement.
By Dave Musson
Unlike pets, children or colleagues, there’s no shame to be had or relationships to destroy in declaring your favourite social network. For me, it’s Instagram and has been for a long time – it’s incredibly social, it’s made with mobile in mind and it’s a daily source of inspirational photography.
attention localgov geeks! it’s an infographic about gritting!
How do you give an overused subject a new lease of life? By turning it into an infographic...
by Dave Musson
I’ll admit, I’ve been in love with infographics for quite some time. Staring at a chart packed full of funky colours and showing just how many fossil fuels Justin Bieber is likely to outlive was depressing but also fantastic; what a cool way of representing data!
From that point on, I’ve been desperate to make a decent infographic about something Council-related, but had never quite created something completely satisfying. Something was lacking and I couldn’t pinpoint what... until I realised the answer was, as it has been for so much of my local government career, gritting.
An infographic about gritting. Of course!
a social media shaggy dog tail
When one of Solihull Council’s dog wardens picked up a stray pooch with no collar and no microchip last week, it looked like another potentially costly stay at the local kennels was imminent. However, one photo posted on Facebook and, within an hour, the dog’s owner had been found and tails were wagging all round.
By Dave Musson
Sometimes, you get afternoons that just make you smile, especially when they involve dogs. This was one of those gems and I’ll think you’ll like it too – even if you’re a cat person.
I picked up a call from a colleague in our environmental crime team, who wanted to tell me that the dog warden had just picked up a lost pooch that didn’t have a collar or microchip.
