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doctor google will see you now? making sure public health campaigns work when everyone’s an online expert

April 2, 2023 Darren Caveney

Misinformation online can prevent public health messages getting through to the people who need to see them. Applying smarter insights and behaviour change theory to your campaign strategy could make all the difference.

by John-Paul Danon

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Tags doctor google will see you now? making sure public health campaigns work when everyone’s an online expert, best practice online digital campaigns, public health campaigns, John-Paul Danon CAN Digital, comms2point0 best practice communications

from data-aaaagh📈 to data-aaaah 💡 

March 16, 2023 Darren Caveney

I don’t know about you, but for many years, to a seasoned old comms pro like me, data was the domain of the techies. IT stuff. It was numbers. It was spreadsheets. It was dull! Us comms folk, we’re creative you know. We work with words, and images and stories.  

by Georgia Turner

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning, training + development Tags From data-aaaagh📈 To data-aaaah 💡, best new webianrs and workshops for communications professionals, how to use data for communications and pr people, comms2point0 best practice communications

3 reasons why local authorities should focus on reputation, now more than ever

March 13, 2023 Darren Caveney

‘Multi billion pound black hole’, ‘councils on the brink of bankruptcy’ and ‘sleepwalking into financial disaster’ - recent media headlines paint a seriously bleak picture of the UK’s economy. The downturn coupled with soaring inflation and continued budget cuts has left local authorities in a difficult situation.

by Jack Fox

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning Tags 3 reasons why local authorities should focus on reputation, now more than ever, digital engagement in local government, social media best practice for the public sector, public sector communications, Jack Fox Orlo, comms2point0

a new way for the public sector to support people with their mental health and well-being

March 9, 2023 Darren Caveney

When people ask ‘what does local government do?’, sometimes the answer is potentially saving lives.

written by Hello Lamp Post

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Tags a new way for the public sector to support people with their mental health and well-being, Hello Lamp Post, North Lanarkshire Council Feel Well NL vampaign, communications best practice in the UK, public sector communications, comms2point0

is crisis communication changing?

March 2, 2023 Darren Caveney

And a new book to help you prepare for that change…

by Amanda Coleman

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning Tags is crisis communication changing?, crisis communications strategies, best practice crisis communications, Amanda Coleman, crisis comms books, comms2point0

comms2point0 interims - a brand new search and introduction service for candidates and recruiters

March 1, 2023 Darren Caveney

comms2point0 Interims is a search and introduction service matching talented communications professionals with recruiting organisations looking for skilled candidates for short and long term interim contracts and projects.

by Darren Caveney

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In resources + good stuff Tags comms2point0 interims - a brand new search and introduction service for candidates and recruiters, best interim communications pr marketing social media and digital jobs, best public sector communications jobs, interim recruitment, how to find good interim communications marketing and pr staff

big or small, we speak the same language

February 28, 2023 Darren Caveney

A view on strategic comms from the winners of Best Communications Team, and Best Small Team at the UnAwards 2022.

by Rob McCleary and Helena Hornby

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning, training + development Tags big or small, we speak the same language, A view on strategic comms from the winners of Best Communications Team, and Best Small Team at the UnAwards 2022, Rob McCleary and Helena Hornby, comms2point0 UnAwards winners, best practice strategic communications, what makes a brilliant communications team, best free communications events

spin off - don't call us spin doctors

February 27, 2023 Darren Caveney

A political party in Scotland recently announced that if they won power they would merge health boards to save money. Of course, it’s the job of politicians to look for ways to make the public pound go further. There’s plenty to debate about what the optimum size for health boards might be, but that’s not what this blog is about. I was moved to put finger to keyboard by the use of one phrase: ‘spin doctors’.

by an anonymous comms pro

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In campaigns + media, digital + social, research + evaluation, resources + good stuff Tags spin off series, don't call us spin doctors, NHS communications, Ruth Fry, comms2point0 best practice communications

do more cooks always spoil the broth? harnessing the power of people and communities to create more effective communications

February 23, 2023 Darren Caveney

Are you testing your campaigns, your comms collateral, your digital channels? Here’s why you should.

by George London

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning Tags do more cooks always spoil the broth? harnessing the power of people and communities to create more effective communications, Are you testing your campaigns, your comms collateral, your digital channels? Here’s why you should., George London, communications and pr case studies, comms2point0 best practice communications

tv, film and cinema recs and reviews for comms people: january

February 5, 2023 Darren Caveney

If you’re anything like me a good TV or film recommendation is a handy thing to have. Especially in dark and gloomy January.

by Darren Caveney

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In resources + good stuff Tags tv, film and cinema recs and reviews for comms people: january, review of The Whale, review of King Rocker, Darren Caveney comms2point0 creator

the only way is ethics

February 1, 2023 Darren Caveney

Sitting at the comms2point0 UnAwards at the beginning of December, I was struck by a huge sense of pride. Pride at being part of a sector that produced such incredible work. There we are, the Comms professionals, empowering people to make choices, equipping them with information and influencing change. The awards highlighted work from large teams and small. Lighthearted messaging and the deathly serious. Passion and commitment and skill.

by Jill Spurr

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Tags the only way is ethics, ethics in communications and pr, being good at your own pr, communications good practice, Jill Spurr, comms2point0

it’s dropped – the unawards winners masterclass 2023

January 25, 2023 Darren Caveney

It’s back - the best free learning event in the comms calendar - the UnAwards Winners Masterclass.

by Darren Caveney

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Tags it’s dropped – the unawards winners masterclass 2023, It’s back - the best free learning event in the comms calendar - the UnAwards Winners Masterclass, free learning and development events for communications and pr people, the comms2point0 UnAwards, comms2point0, comms2point0 communications consultancy, public sector communications

this year I’m taking a hard line on professional wellbeing – and this is why you should too

January 23, 2023 Darren Caveney

We all know that wellbeing is not just a nice thing to do but often we don’t make it a priority.

by Becky Murch

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In research + evaluation, resources + good stuff, training + development Tags this year I’m taking a hard line on professional wellbeing – and this is why you should too, managing your wellbeing at work, top tips for mental health and wellbeing at work, Becky Murch, comms2point0, comms2point0 communications consultancy

the value of creating the space to think

January 21, 2023 Darren Caveney

I’ve been reflecting on the comms2point0 email I received from Darren today entitled “less work more thinking” where he says it’s been nice to have downtime to plot and plan but “it doesn’t pay the bills”. For the first time ever Darren, I have to disagree.

by Holly Bremner

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In research + evaluation, resources + good stuff, strategy + planning, training + development Tags the value of creating the space to think, less is more, maternity leave planning a return to work, how to be creative, how to perform to your best, Holly Bremner, comms2point0, comms2point0 best practice communications and pr

what being on maternity leave has taught me about work

January 17, 2023 Darren Caveney

For the past 11 months I’ve not been at work. Instead, I’ve been looking after a brand new little human.

by Meg Rowley

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In research + evaluation, resources + good stuff, training + development Tags what being on maternity leave has taught me about work, maternity leave lessons, what mat leave teaches us about communications, Meg Rowley, public sector communications, comms2point0, comms2point0 best practice communications and pr

artificial intelligence or abominable invention – unpicking the threats and opportunities of ai bot chatgpt

January 16, 2023 Darren Caveney

Well the comms and marketing people for ChatGTP deserve a prize – it’s literally been everywhere this past two weeks. But should we adopt it now or play a waiting game? This great new post is an essential read.

by Josephine Graham

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In campaigns + media, digital + social, research + evaluation, resources + good stuff, strategy + planning, training + development Tags artificial intelligence or abominable invention – unpicking the threats and opportunities of ai bot chatgtp, ChatGTP for communications and PR, should I use ChatGTP?, Josephine Graham, comms2pointo, public sector communications best practice, #ChatGPT

my first two months in local government

January 4, 2023 Darren Caveney

Two months ago, I stepped into the world of local government and joined the Communications team for my first placement on the National Graduate Development Programme at Bedford Borough Council.

by Sarah Combes

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Tags my first two months in local government, National Graduate Development Programme, Bedford Borough Council, Sarah Combes, comms2point0, best practice communications, public sector communications

tv, film and cinema recs and reviews for comms people: december

January 3, 2023 Darren Caveney

If you’re anything like me a good TV or film recommendation is a handy thing to have. Especially in dark and gloomy January.

by Darren Caveney

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In resources + good stuff, campaigns + media Tags tv, film and cinema recs and reviews for comms people: december, TV and film recommendations January 2023, Darren Caveney comms2point0

why new voter id legislation risks disenfranchising a generation

December 15, 2022 Darren Caveney

The new voter ID legislation confirmed this week, may on the face of it seem like a subtle progression to voting regulation in the UK. Look a little closer and you’ll see that it could be one of the biggest steps to youth audiences becoming disenfranchised with government and a move to restrict young voters from having a voice.

by Rebecca Roberts

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In campaigns + media, research + evaluation, resources + good stuff Tags why new voter id legislation risks disenfranchising a generation, UK voting regulations, young people and voting, Rebecca Roberts

my first year in local government, what a whirlwind it has been

December 12, 2022 Darren Caveney

They say a week is a long time in politics so what does that make a year in local government?

by Jade Parker

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In resources + good stuff, training + development Tags my first year in local government, what a whirlwind it has been, They say a week is a long time in politics so what does that make a year in local government?, what is it like working in local government communications?, Jade Parker Basildon Council, comms2point0
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