And a new book to help you prepare for that change…
by Amanda Coleman
Read moreYour Custom Text Here
A view on strategic comms from the winners of Best Communications Team, and Best Small Team at the UnAwards 2022.
by Rob McCleary and Helena Hornby
Read moreAre you testing your campaigns, your comms collateral, your digital channels? Here’s why you should.
by George London
Read moreI’ve been reflecting on the comms2point0 email I received from Darren today entitled “less work more thinking” where he says it’s been nice to have downtime to plot and plan but “it doesn’t pay the bills”. For the first time ever Darren, I have to disagree.
by Holly Bremner
Read moreWell the comms and marketing people for ChatGTP deserve a prize – it’s literally been everywhere this past two weeks. But should we adopt it now or play a waiting game? This great new post is an essential read.
by Josephine Graham
Read moreFinding out that a 2021 Black History Month campaign I'd created had been shortlisted for a second award has been one of the highlights of this year. Considering I'd gotten married in July, that's definitely saying something!
by Krystle Downie
Read moreAfter a three-month build-up the #UnAwards22 is almost here. Here’s your guide to the big day…
Read moreNearly seven years ago, I wrote about how to deal with negative or inappropriate comments on social media for this site. I now realise I knew nothing about negativity on social media.
by Emily Taylor
Read moreCrisis communication is all about structure and process. It is about following guides, checklists and steps that have been pre-agreed. There is no room for creativity in crisis, risk and issues communication. All these are inaccurate statements. Of course, preparation and structure are important particularly in the initial response to a crisis, but it is about a lot more.
by Amanda Coleman
Read moreWhen I joined the Royal Borough of Windsor & Maidenhead, I was given a huge folder and told ‘these are the plans for the funeral of Prince Philip and the Queen, you better have a look’
by Louisa Dean
Read moreby James Morton and Darren Caveney
First up, Darren…
One of the things I love most about working for myself is the opportunity to collaborate. Either when it’s something I’m not the best in the world at, or to share the workload with other trusted advisors on big projects, or just for the sheer hell of doing fun things with people I like and on work which might be useful to someone somewhere. This new resource fits into that last category.
Read moreI heard this phrase for the first time on the James O’Brien radio show the other day. And it really stayed with me for two reasons.
by Darren Caveney
Read moreThe 7th annual UnAwards launch TODAY. They're the most accessible industry awards around. Now is not a time to quietly sit back and hope your boss recognises and appreciates your efforts. So try and get yourself shortlisted for an UnAward to really put your work on the organisational map.
by Darren Caveney
Read moreI’m a natural people pleaser so ‘Give the customer what they want’ has always been the internal mantra ringing in my ears.
by Cath Farrell
Read moreIf you want people to feel good about their hometown, bidding for UK City of Culture is one way to whip up some love.
by Jenny Gibson
Read moreJust over a week ago many of you will have cheered, sobbed and enjoyed the Lionness’ historic win. But for us it was more than just a football match, it was more than just a trophy and it was definitely more than football coming home. It was something we recognised and had benefitted from…
by Jill Spurr and Louisa Dean
Read moreThe last few years have seen an absolute turbo-boost for digital communications. I’ve been saying this to my colleagues for a while now (so much in fact, I’m sure they’re sick of hearing it) but to give one example our combined Facebook and Twitter reach in 2019 was 18 million, in 2020 that went up to 89 million (largely thanks to an exploding whale) and in 2021 it was 32 million. I’m sure you’ll have seen a rise in your audience accessing your messaging and services via digital means too.
by Nick Fromont
Read moreOnce in a while, a comms initiative comes along that just hits all the right notes.
by Ben Capper
Read moreOver the last couple of years, I’ve been asked many times by various organisations to share how Cheltenham Borough Council uses LinkedIn and invited to talk at several conferences. I’m always happy to do this as local government is at its best when it’s sharing, networking and learning from each other.
by Darren Knight
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